This document outlines the vision, architecture, and principles of Impact, a state-of-the-art product intelligence platform developed by EurekaCore. Impact is designed to revolutionize how consumers make purchasing decisions by providing comprehensive, unbiased, and deeply personalized analysis for any product, powered by a next-generation AI engine.
2. About EurekaCore
EurekaCore is a technology company founded on the principle of solving real-world information problems through the ethical and innovative application of artificial intelligence. Our mission is to create tools that empower users, cut through digital noise, and deliver clarity and confidence. Based in Dubrajpur West Bengal, India, EurekaCore is committed to building scalable, user-centric solutions that have a meaningful and positive impact on people's lives. Impact is our flagship consumer platform and the primary focus of our development efforts.
3. About Impact
3.1. What is Impact?
Impact is an AI-native platform designed to be the definitive destination for product research. It functions as a comprehensive analysis engine that scours the entire internet including reviews, articles, social media discussions, and video tutorials to generate a single, easy-to-understand overview of any product. It is not an e-commerce store; it is a pre-purchase guide that helps users make the most informed decision possible, acting as a powerful, complementary catalyst for the e-commerce ecosystem.
3.2. The Problem We Solve
The modern consumer is overwhelmed. Product research involves navigating dozens of tabs, biased sponsored content, fake reviews, and conflicting information. This process is time-consuming, confusing, and often leads to purchase anxiety or regret. There is a deep and growing need for a single source of truth that is trustworthy, comprehensive, and tailored to the individual.
3.3. The Solution: Core Features
The Overall Impression Score: A dynamic score out of 5 stars, calculated by the AI based on a real-time, multimodal analysis of global sentiment and data.
Deep Analysis: A clear, concise summary of a product's pros, cons, key features, and real-world performance, synthesized from millions of data points.
Personalized AI Chatbot: Users can converse with our advanced AI to ask specific questions like, "Is this laptop good for my graphic design course in college, given my budget of ₹80,000?"
Unbiased Comparisons: Intelligent side-by-side comparisons and alternative product suggestions based on user experience and value, not just on-paper specifications.
Transparent Deal-Finding: Impact finds the best purchase options for a product and presents them with absolute transparency, building a foundation of user trust.
3.4. Core Principles
Absolute User-Centricity: Every feature is designed with the primary goal of empowering the user and simplifying their decision-making process.
Unwavering Impartiality: Our analysis and recommendations are driven solely by data. We are unbiased towards any brand or retail platform.
Radical Transparency: We are open about how our platform works and how we sustain it. Our business model will never compromise our commitment to providing the best, most honest advice.
4. Technology
4.1. The AI Engine: A Dual-Model Architecture
Our engine is composed of two specialized AI systems working in tandem:
The Research & Analysis Core (Backend): For deep product research and data synthesis, we will utilize tools like Gemini Deep Research.
The Conversational & Reasoning Layer (Frontend): For all user-facing interactions, we leverage a state-of-the-art Large Language Model like Gemini 3 Pro.
4.2. The Tech Stack
Backend:Go (Golang) for its exceptional speed, concurrency, and efficiency in handling data-intensive operations.
Web Framework:Gin for its lightweight and high-performance routing capabilities.
Database:MongoDB for its flexibility and scalability in managing diverse and unstructured product data.
Frontend:Next.js (React Framework) to create a server-rendered, incredibly fast, and fluid user experience.
5. Business Model
Impact's revenue will be generated through affiliate marketing. However, this is governed by our "Trust-First" strategy:
Phase 1 (Launch): We will intentionally launch with no affiliate links.
Phase 2 (Monetization): Once we have established significant traffic and trust, we will integrate affiliate links from our vetted partners.
The Transparency Rule: Our AI will always show the user the absolute best deal it can find within our curated "safe sandbox" of trusted retailers.
About Our Team
Our small team at EurekaCore consists of just two highly passionate founders—Arijit Dey and Dipak Dey. We are deeply committed to building Impact into the world's best product research platform, and we're excited to share this journey with you.
We are actively working on developing Impact. We expect to launch it very soon.
If you have any inquiries or want to get a sneak peek into EurekaCore and Impact, feel free to reach us out at info@eurekacore.com